International SEO Reach
Technical and strategic SEO for businesses targeting multiple languages and countries, handled correctly from the start.
How it works
International SEO is where even technically competent agencies make costly mistakes. The decisions about site structure, hreflang implementation, content localisation, and market-specific keyword strategy all interact with each other, and errors in any one area can cause all other work to underperform. Our International SEO Reach service covers the full spectrum of international search considerations. Site structure: we evaluate the correct approach for your business model between ccTLDs, subdirectories, and subdomains, and provide a clear recommendation with specific business reasoning. Not every site should use the same structure. Hreflang: correct implementation for your specific site configuration, including handling of x-default, edge cases with dynamic content, and maintenance protocols to prevent the drift that affects most hreflang implementations over time. Content localisation: genuine language-market keyword research in each target language. Not translations of English keyword lists, but keyword research conducted natively in each language to reflect how actual speakers in each market search. Technical targeting: geotargeting settings in Google Search Console, correct use of language and locale meta tags, canonical handling across language versions. Market entry strategy: for businesses entering new geographic markets through organic, we provide a market-specific opportunity assessment covering the competitive landscape, keyword volume, and realistic traffic targets.